Blog

Single use coffee cups : the problem, the solution

13/11/2018
The success of Blue Planet II has drawn the public’s attention to the problem of plastic pollution in the marine environment, the full scale of which scientists are only now beginning to understand. According to a recent article in the Times Newspaper, November 2018 - Sales of disposable coffee cups have leapt by more than a million a day in two years despite the industry having pledged in 2016 to tackle the mountain of waste going to landfill and incinerators....

What marketing managers must know about wireless charging promotional products

05/09/2018
In today's competitive world of marketing, direct and face-to-face experiences play a vital role in creating immediate and compelling brand engagement for customers. This means that marketing managers must think carefully about the right kinds of promotional products that will allow them to stand out from the crowd....

Benefits of buying promotional umbrellas

01/08/2018
As anyone in the UK will know, the weather is extremely changeable. Rain showers occur throughout the year making umbrellas an essential item. This makes them perfect for promotion of your brand or marketing message, whenever the rain strikes, it’s the umbrella’s time to shine and your company will be on display for everyone to see....

marketing merchandise promotional clothing

2018: The Latest Tech Concepts

06/02/2018
There was a time when tech products were low in variety and quality and high in cost. The last few years however have seen promotional technology become one of the most competitive, sexy, functional forms of promotional merchandise and corporate gifts....

Refreshing your campaigns for the New Year

09/01/2018
It’s 2018! The start of a brand-new year. We want to make sure your promotional campaigns are 100% effective this cycle....

marketing merchandise promotional clothing

Why should promotional clothing be a part of your merchandise range?

12/12/2017
Whether you're looking for branded polo shirts or sweatshirts with your logo printed across them, t-shirts that have images splashed over them, or accessories to add to outfits, there's plenty to pick from - and also many ways in which you can personalise them. From simple to extreme, it's a go-to marketing choice....

Hit the right notes: creating a brand with impact

21/11/2017
The starting point is with your logo. It needs to be easy to remember, clear to understand, and unique enough that it doesn't look like any other company, or disappear into oblivion through being so generic. The colours matter too - there are many studies written on the way we understand colour and what it says about the feel of a business. Green is a lot more eco-conscious and peaceful, while yellow is associated with optimism and warmth. Orange is friendly and builds confidence, while red is bold and exciting. Grey conveys balance and calm, while blue instils trust. Purple is much more creative....

Tech - Shake things up

25/10/2017
Want to help make your business stand out with the best promotional merchandise in town? It's time to start thinking bigger, better and with more innovation....

merchandise

Making the most of your promotional merchandise campaigns

09/10/2017
From the Coca-Cola Happiness Truck that travels around giving out free products, to the Starbucks holiday cups, to Colgate's "Don't Forget" edible promotional lolly to Compare The Market's free toy - it's everywhere and often we don't even realise it. These top brands are doing it particularly effectively; so much so that it's almost subliminal - and customers can't get enough of their promo products. There's a lot that can be learnt from these companies as a means of taking merchandise that one step further....

On-trend, low-cost merchandise to boost your promotional campaigns

26/09/2017
You will want your promotional merchandise to be eye-catching, innovative and unique. While premium tech and luxury items might be the go-to for doing that, we understand that sometimes merchandise has to be realistic and within your budget....

industry

Creative Emporium Online - The Merchandise Veteran Making a Change

13/09/2017
With a firm foothold in the merchandise industry, Argon Promo has rebranded to Creative Emporium Online....

gifts, corporate

When does a promotional item become a corporate gift?

07/08/2017
When you hear the words 'promotional item' and 'corporate gift', chances are they almost ring as identical in your mind. Indeed, they are both used as marketing tools. However, they work in very different ways by companies of all different sizes....

summer, promo

Top 5 Summer Promotional Items

30/05/2016
Summer is truly on it way, and it's a great time to start producing promotional merchandise that will help raise brand awareness, generate new sales leads, and help to increase customer loyalty. With your potential customers attending plenty of outdoor events, heading off to the beach or on their holidays, and making the most of the summer months, there are many promotional products you can introduce that will ensure your brand name and message is with them throughout. This includes some of the most popular items that companies are branding and personalising. The top five are:...

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